The Social Media ROI Argument: Fighting Back With a Simple Survey
Welcome back to guest blogger, Susie Bowie, Communications Manager at the Community Foundation of Sarasota County. Over reliance on numbers—particularly when it comes to measuring the impact of social...
View Article7 Ways to Use Social Media for Social Good
I’m pleased to welcome back guest blogger Kimberlee Roth. Kim usually blogs on annual reports (one of her specialties) or effective writing for nonprofits, but steps outside the norm today to cover...
View ArticleThink Conversation, Not Megaphone, for Social Media Success (NTEN Case Study)
I’m thrilled to welcome Holly Ross, our newest guest blogger. Holly has spent seven+ years at the Nonprofit Technology Network (NTEN), working with community members to identify technology trends –...
View Article6 Ways to Tame the Social Media Monster — Communications Network Report
I recently returned from Boston, where I co-presented a session titled “How to Tame the Social Media Monster” at the Communications Network conference. Just two years ago, I moderated a similar session...
View ArticleStrengthen Your Nonprofit Social Media Impact
We would like to welcome guest blogger, Laura Quinn. Laura is the executive director of Idealware, and a frequent speaker and writer on nonprofit technology topics. With the new year upon us, it’s a...
View ArticleRevise Your .Org Facebook Page Now: Deadline March 30
Take charge of your nonprofit’s Facebook future, right now. If your organization uses Facebook to any degree beyond having a page with nothing on it, you have just 24 more days until your page is...
View ArticleGet Past Paralysis:101 Social Media Tactics for Nonprofits
(Watch author interview video: Social media experts Melanie Mathos and Chad Norman share their recommendations to power your social media activities, especially useful for small- and medium-sized...
View ArticleSocial Media Road Map—20% Off
Noland Hoshino, Zan McColloch-Lussier and Ash Shepherd teamed up to produce the Social Media Road Map, an all-you-need-but-not more mini-guide to help nonprofits like yours plan, implement and measure...
View ArticleFive Ways to Integrate Email Marketing and Facebook
A big welcome to our new guest blogger John Haydon, who advises nonprofits on new media marketing strategy. John is the author of Facebook Marketing for Dummies, a contributor to the Huffington Post...
View ArticleFive Reasons Why Facebook Marketing Seems So Impossible
Guest blogger John Haydon advises nonprofits on new media marketing strategy. John is the author of Facebook Marketing for Dummies, a contributor to the Huffington Post and an instructor for...
View ArticleRelief—Your Social Media Decision Guide (No Charge)
Nearly a decade after Facebook premiered, it’s become a juggernaut with more than a billion registered users. It’s changed dramatically, along with the balance of the social media landscape as...
View ArticleThis is What Nonprofits Need More Than a Facebook Donate Button
Urge Facebook to offer Facebook Ad Grants to nonprofits like yours—Please add your name now to this petition. Facebook is a vital tool for most of us, and their attention to the nonprofit market (as...
View ArticleNonprofit Facebook ROI—Yay or Nay? (w/John Haydon)
Get ready for a roaring point vs. counterpoint, thanks to Facebook for Nonprofits expert John Haydon, who shares his Yay below. I’ll be following up with mini case studies and links to research...
View ArticleMake Social Media Matter More: Part 1
Pressure. You feel it. I feel it. The pressure to generate social media miracles. It’s still there, even this many years in. And whether the source (that you’re keeping up, have a billion Facebook...
View ArticleTake Trump’s Track to Twitter Triumph
There’s so much to learn from the way others communicate, even if you don’t share perspectives. In fact, it can be easier to highlight and harvest high-impact marketing techniques when you’re on...
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